1) It was during the intermission of the English films at Strand Cinema, that 23-year-old T. N. Shanbhag hoped, the audience would browse and buy the books at the stall he set up there in 1948.
2) In 1956, Mr Shanbhag acquired new and spacious premises for the book stall at Dhan Nur building on Phirozeshah Mehta Road, while still maintaining the original counter at the Strand Cinema in Colaba. 3) Phirozeshah Mehta Road, was a relatively recent locality, dominated by insurance companies. Irani and other restaurants were present at every corner. 4) Mr Shanbhag and his staff would go for a ‘single’ (tea) to Bristol Grill nearby. 5) He offered the iconic 20% discount right from the beginning. 6) Mr Shanbhag’s son, Arun, joined the family business from America, sourcing titles that had made it to the top of the charts. 7) His daughter, Vidya, launched branches of the store in Bangalore, Mysore, Hyderabad and Poona, and the mega Strand sale at the Sunderbai Hall in Bombay.
Doors: Strand Book Stall (1956)
15C Dhan Nur, Sir Phirozeshah Mehta Road, Fort.
The iconic Strand Book Stall will shut down today after a 72 year run.
Hersh Acharya captures the last days of the institution.